Publicity is one of the best ways to gain exposure for a brand. Not only because you get a chance to present to a potentially larger audience, but because it allows you to be specific with your targeting, tell your story and give updates about your business. One of the best ways to gain exposure …
According to Robin Moore, “inside each of us is a natural-born storyteller, waiting to be released.” When you are sharing your story with the world, are you using storytelling to make your story resonate with your audience? Here are 5 easy steps to master the art of storytelling today! #1 Add Context When sharing …
When it comes to media, too many business owners forget a very important rule. What is this rule? Here it goes: Never wait for opportunity to come to you. Entrepreneurs create opportunity for themselves day after day. If you have a business and you are looking to better connect to media outlets, have you …